Solmart Media is a full-service media company. We hyper-target our content to reach and elevate the Mexican-American local experience. And we obsess over our client’s needs to deliver the attention and results that will help them grow their businesses by reaching our audience effectively. We aim to deliver quality and creativity while being accurate and accountable.
Solmart Media is a full-service media company. We hyper-target our content to reach and elevate the Mexican-American local experience. And we obsess over our client’s needs to deliver the attention and results that will help them grow their businesses by reaching our audience effectively. We aim to deliver quality and creativity while being accurate and accountable.
Listen Live
We’re in the business of connecting people to entertainment, information, inspiration, goods and services. We help businesses market to 1,500,000 million Hispanics in our 12-county southwest Florida coverage area.
We’re a Hispanic family-owned company committed to serving, educating and enriching our local communities. We do this by providing 24-7 superior on-air programming which attracts the large audiences our advertisers covet.
"Experience the Difference"
Our SOLMART MEDIA team has over 100 years of combined US Spanish TV, radio, print and overall media experience. We analyze every show, commercial, public service announcement, news segment and live event that goes on the air to make sure it meets or surpasses our bar for excellence. We are consumed with the audience-client experience. We know that if the audience is engaged by our content the advertiser will be able to reach them.
3FMs – 2HDs – 2AMs
Reaching over 1,500,000 million Hispanics in a 12-county southwest region.
SOLMART MEDIA EXPANDS REACH
In December of 2023 Solmart Media acquired a new powerhouse AM-FM combo and we now serve the Tampa-Orlando-Lakeland area including the I-4 Corridor. These are the stations that make up our network.
WTWD-910AM,WTWD-102.1FM, WZSP-FM, WZSP-FMHD1, WZSP-FMHD2, WTMY-FM 99.1, WTMY-AM 1280
Personalities:
El Bueno la Mala y el Feo, Los mas Buenos de la Radio, Jimena Aguilar, Daniel Gaytan, Rafael Mancera, Erazno y la Chokolata.
On-Air Personalities:
El Bueno, La Mala y el Feo - Diana Gonzálelz – Juan Pablo Salas - Daniel Gaytan - Rafael Mancera - La Diva de México - Erazno y la Chokolata -, Alex Sensation
Personalities:
El Genio Lucas, Diana González, Juan Pablo Salas, Erazno y la Chokolata, Andrés Gutiérrez, Cesar Lozano, Rafael Mancera
The Hispanic Market Growth in our area
Claritas is a provider of consumer segmentation analysis for marketers. Claritas’ proprietary segmentation algorithm and differentiated access to data indicate that in the state of Florida, between 2010 and 2022, the share of the population that is Hispanic/Latino grew more than any other, increasing 4.5 percentage points to 27.1%. The white (non-Hispanic) population had the largest decrease dropping 5.6 percentage points to 52.3%. In 2023, Clarita placed the Orlando and Tampa Bay regions as the first and second largest emerging Hispanic markets in the country.
Solmart Media with its three radio stations has seen its demand on the inventory increase dramatically. We continue to be the exclusive Mexican Regional Stations targeting the largest Hispanic group in our markets.
In 2023 we saw categories such as Medical, Auto, Legal, Education, and Recruitment grow at unprecedented rates.
We are an innovative and trend-setting media group working with the most attractive and promising companies and individuals to deliver the right message at the right time. We desire to create long-lasting relationships with our clients during all phases of their business.
We provide a greater reach than newspapers and print publications
Need advice on your project?
Our team is always ready here to help
Tomas Martínez is co-owner and CEO of Solmart Media, where he oversees overall operations, management, sales, and marketing of this growing media company. He has been in the radio business for more than 40 years and managed radio stations in New York, Miami, Los Angeles and San Antonio, while working with national broadcast companies such as Heftel Broadcasting and Radio Unica. He serves on the board of the Florida Association of Broadcasting, the National Association of Broadcasters for small and medium size markets and the Hispanic Radio Ink Conference.
Mercedes Soler is co-owner and President of Solmart Media, where she oversees editorial content, outreach, advocacy, public relations, productions for non-profits, internships and mentoring. She spent 25 years as a Spanish language international correspondent with Univision TV Network and as an anchor for CNN Español in a news broadcasting career that garnered five Emmys, a Peabody and a GLAAD award, among others. She serves on the Board of the Community Foundation of Sarasota County and the John and Mabel Ringling Museum. She’s a published author, Tedx speaker and member of Leadership Florida and the International Women’s Forum.
Diana González started working for our legacy La Zeta station as a teenager and has a deep grasp of our whole radio operation from programming, to sales to on-air. She is passionate about helping her audience understand immigration policies and seeing her clients succeed, including local, regional, and national brands such as Acapulco Tropical, Publix and McDonalds.
Juan Pablo Salas has over 25 years of broadcasting experience on radio, TV and print news. He is a shrewd, impartial interviewer and political analyst who hosts the weekly show Su Negocio. He reports our hourly news breaks Minuto 30 and also works in sales.
Rafael Mancera started his radio career in Miami over 25 years ago, where he worked for several stations as on-air host and promotions director. Currently he hosts the morning show Madrugado on LA ZETA starting at 5am. He also specializes in promotions and local sales.
Georgina Gomez has been in sales and marketing in the Sarasota-Bradenton area for over 10 years. She specializes in working with direct clients in the medical and legal fields.
Arturo Jaimes hasbeen promoting Mexican singers, bands, and festivals in our region for over 30years. He has a vast knowledge of the local regional Mexican music business,which makes him a unique asset when trying to reach and/or co-create largeevents for this community. Arturo focuses on local entertainment-based clients.
Fatima has extensive experience in sales, including the retail sector. She’s goals oriented and client focused. She specializes in small businesses with a personalized one-on-one approach that puts clients first.
Daniel is our top station producer. Through his desk pass All our group’s ads as well as promotional mentions. Daniel is also a well-known on-air personality in our stations. His enthusiasm and knowledge bring to our large audience entertaining and informative programs Monday Thru Saturdays in the midday hours.
in the news
Do you have questions or advertising needs for yourself or your business? Input your information here and we’ll reply promptly.
* Solmart Media is committed to keeping your personal information safe. We take your privacy seriously. Your personal information will not be passed on to any third parties.
Audio, Events, Promotions, Social Media, Digital
(941) 621-9910
(863) 494-4111
Email & Fax
info@solmartmedia.com
(863) 494-4443
.svg)
